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	<title>Brands Today &#187; Stationery</title>
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	<link>http://www.brandstoday.in</link>
	<description>brand marketing news india indian brands</description>
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		<title>Crusier pen launches Cruiser Pen range</title>
		<link>http://www.brandstoday.in/2011/08/11/crusier-pen-launches-cruiser-pen-range/</link>
		<comments>http://www.brandstoday.in/2011/08/11/crusier-pen-launches-cruiser-pen-range/#comments</comments>
		<pubDate>Thu, 11 Aug 2011 04:38:30 +0000</pubDate>
		<dc:creator>Anubhav Goyal</dc:creator>
				<category><![CDATA[Pens]]></category>
		<category><![CDATA[classic good looks]]></category>
		<category><![CDATA[Cruiser Ball Point Pen]]></category>
		<category><![CDATA[Cruiser Pen]]></category>
		<category><![CDATA[Linc Pen and Plastics]]></category>
		<category><![CDATA[pen]]></category>
		<category><![CDATA[premium pen]]></category>
		<category><![CDATA[superfine German ink]]></category>
		<category><![CDATA[Swarovski studded]]></category>

		<guid isPermaLink="false">http://www.brandstoday.in/?p=3943</guid>
		<description><![CDATA[Tweet In today&#8217;s fast paced world, it&#8217;s the first impressions which often make or break a deal. Impressions are all about how you present yourself and what better way to shine at a meeting and win over hearts than with your very own Swarovski studded Cruiser Pen. The Cruiser Pen represents the perfect blend of [...]]]></description>
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			<a href="http://twitter.com/share" class="twitter-share-button" data-url="http://www.brandstoday.in/2011/08/11/crusier-pen-launches-cruiser-pen-range/"  data-text="Crusier pen launches Cruiser Pen range" data-count="horizontal">Tweet</a>
			</div><div style="float:left; width:105px;padding-right:10px; margin:4px 4px 4px 4px;height:30px;"><script type="in/share" data-url="http://www.brandstoday.in/2011/08/11/crusier-pen-launches-cruiser-pen-range/" data-counter="right"></script></div>			
			<div style="float:left; width:85px;padding-right:10px; margin:4px 4px 4px 4px;height:30px;"><script src="http://www.stumbleupon.com/hostedbadge.php?s=1&amp;r=http://www.brandstoday.in/2011/08/11/crusier-pen-launches-cruiser-pen-range/"></script></div>			
			</div><div style="clear:both"></div><div style="padding-bottom:4px;"></div><p style="text-align: justify"><a class="highslide" href="http://www.brandstoday.in/2011/08/11/crusier-pen-launches-cruiser-pen-range/cruiser-pen-box/" onclick="return vz.expand(this)" rel="attachment wp-att-3944"><img align="left" alt="" class="alignleft size-medium wp-image-3944" height="200" hspace="4" src="http://www.brandstoday.in/wp-content/uploads/2011/08/Cruiser-Pen-Box-300x200.jpg" title="Cruiser Pen Box" vspace="4" width="300" /></a>In today&rsquo;s fast paced world, it&rsquo;s the first impressions which often make or break a deal. Impressions are all about how you present yourself and what better way to shine at a meeting and win over hearts than with your very own Swarovski studded Cruiser Pen.</p>
<p style="text-align: justify">The Cruiser Pen represents the perfect blend of a superior writing experience courtesy its superfine German ink with classic good looks customized to appeal to your aesthetic senses. It is undoubtedly a premium pen which epitomizes class and redefines luxury and elegance. Its elegant body is beautifully crafted in sterling silver 925, making it aesthetically and visually appealing and a must have for any pen connoisseur. Marketed by Linc Pen and Plastics, the Cruiser Ball Point Pen is available exclusively at all Office Linc outlets across India.</p>
<p style="text-align: justify">Embedded with Swarovski crystals and equipped with the finest writing technology, the Cruiser is a classic ball point pen which will enchant its audience with its sparkle. More an elegant piece of art, the Cruiser embodies class and elegance. The ideal gifting option for both corporate purposes and for near and dear one, the Cruiser is sure to win hearts. Priced at Rs 11,000; the Cruiser radiates the confidence to own the world.<br />
	&nbsp;</p>
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		<item>
		<title>Luxor launches Pilot Frixion Ball pen range</title>
		<link>http://www.brandstoday.in/2011/07/18/luxor-writing-instruments-launches-pilot-frixion-ball/</link>
		<comments>http://www.brandstoday.in/2011/07/18/luxor-writing-instruments-launches-pilot-frixion-ball/#comments</comments>
		<pubDate>Mon, 18 Jul 2011 17:22:53 +0000</pubDate>
		<dc:creator>Aradhna Solanki</dc:creator>
				<category><![CDATA[Pens]]></category>
		<category><![CDATA[Luxor Writing Instruments]]></category>
		<category><![CDATA[Pilot Frixion Ball]]></category>

		<guid isPermaLink="false">http://www.brandstoday.in/?p=3726</guid>
		<description><![CDATA[Tweet New Delhi: Pilot has come with a new twist in corrective writing by making Pilot Frixion Ball, the world&#8217;s first pen with revolutionary thermo sensitive ink that disappears when subject to heat by friction.&#160; No ink eradicators or rubber erasers required &#8211; the user simply has to erase by rubbing with the debris-free end-stub! [...]]]></description>
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			</div><div style="float:left; width:105px;padding-right:10px; margin:4px 4px 4px 4px;height:30px;"><script type="in/share" data-url="http://www.brandstoday.in/2011/07/18/luxor-writing-instruments-launches-pilot-frixion-ball/" data-counter="right"></script></div>			
			<div style="float:left; width:85px;padding-right:10px; margin:4px 4px 4px 4px;height:30px;"><script src="http://www.stumbleupon.com/hostedbadge.php?s=1&amp;r=http://www.brandstoday.in/2011/07/18/luxor-writing-instruments-launches-pilot-frixion-ball/"></script></div>			
			</div><div style="clear:both"></div><div style="padding-bottom:4px;"></div><p style="text-align: justify"><a class="highslide" href="http://www.brandstoday.in/2011/07/18/luxor-writing-instruments-launches-pilot-frixion-ball/pilot-fixion/" onclick="return vz.expand(this)" rel="attachment wp-att-3728"><img align="left" alt="" class="alignleft size-full wp-image-3728" height="250" hspace="4" src="http://www.brandstoday.in/wp-content/uploads/2011/07/Pilot-Fixion.jpg" title="Pilot-Fixion" vspace="4" width="350" /></a>New Delhi: Pilot has come with a new twist in corrective writing by making Pilot Frixion Ball, the world&rsquo;s first pen with revolutionary thermo sensitive ink that disappears when subject to heat by friction.&nbsp; No ink eradicators or rubber erasers required &ndash; the user simply has to erase by rubbing with the debris-free end-stub!</p>
<p style="text-align: justify">Imported, Packed and Marketed by Luxor Writing Instrument Pvt. Ltd., Pilot Frixion is one step ahead when it comes to users&rsquo; needs.&nbsp; Pilot Japan&rsquo;s tirelessly researched and developed this new generation ink that reacts to changes in temperature is termed as &ldquo;Metamocolor Ink&rdquo;.&nbsp; This thermo-sensitive Gel ink becomes translucent when subjected to heat caused by Friction (at 650C). To reactivate the ink, the writing has to be subjected to freezing temperatures of about -100C. Pilot Frixion Ball is the perfect fix-it for users who constantly grapple with writing errors or want convenience in writing, deleting and retrieving words.&nbsp; With a few flicks of the end-stub, the ink will disappear almost instantaneously, allowing users to write, delete and repeat with no worries making it perfect for secret messaging, crossword puzzles and everyday use!</p>
<p style="text-align: justify">Pilot Frixion comes in 8 vibrant colors such as blue, black, green, purple, pink, red, orange and light blue with 0.7mm cone tip. Pilot Frixion is affordably priced at Rs. 125 and is available across all Luxor Stores viz Luxor Signature and Luxor Express and prominent stationery stores.</p>
<p style="text-align: justify">According to Ms. Pooja Jain, Executive Director, Luxor Group, &ldquo;Luxor Group is synonymous with innovation and technology and Pilot Frixion is the result of our efforts to always offer our customers the latest and the best products. Introduced after months of research, Frixion echoes our desire to excel in the industry. We are sure that the customers will experience pure writing pleasure with Frixion. The Frixion pens are a result of constant research effort over a period of 32 years by Pilot Japan.&rdquo;</p>
<p style="text-align: justify">It is advisable not to use Pilot Frixion Ball on documents where writing needs to be of permanent nature such as legal documents, examination papers and cheques.</p>
<p style="text-align: justify">Luxor Writing Instruments introduced Pilot into Indian markets in 1982 putting a dent in then prevalent Jotter Pens and hugely disorganized sector of writing instruments.&nbsp; Since that time Pilot has remained a top choice for the Indian customer.&nbsp;</p>
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		</item>
		<item>
		<title>Linc launches E2 Gel Pen Gift Pack</title>
		<link>http://www.brandstoday.in/2011/06/14/linc-launches-e2-gel-pen-gift-pack/</link>
		<comments>http://www.brandstoday.in/2011/06/14/linc-launches-e2-gel-pen-gift-pack/#comments</comments>
		<pubDate>Tue, 14 Jun 2011 04:46:45 +0000</pubDate>
		<dc:creator>Anubhav Goyal</dc:creator>
				<category><![CDATA[Pens]]></category>
		<category><![CDATA[E2 Gel Pen]]></category>
		<category><![CDATA[Linc]]></category>

		<guid isPermaLink="false">http://www.brandstoday.in/?p=3466</guid>
		<description><![CDATA[Tweet Kolkata:On the special occasion of Father&#8217;s Day, gift your darling father the perfect gift courtesy Linc Pen&#8217;s newest offering Linc E2 Gel Pen Gift Set. &#160; &#160;Linc Pens, one of the leading players in the writing instrument industry has introduced the Linc E2 Gel Pen Set comprising of one black and one blue gel [...]]]></description>
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			<div style="float:left; width:85px;padding-right:10px; margin:4px 4px 4px 4px;height:30px;"><script src="http://www.stumbleupon.com/hostedbadge.php?s=1&amp;r=http://www.brandstoday.in/2011/06/14/linc-launches-e2-gel-pen-gift-pack/"></script></div>			
			</div><div style="clear:both"></div><div style="padding-bottom:4px;"></div><p style="text-align: justify"><a class="highslide" href="http://www.brandstoday.in/2011/06/14/linc-launches-e2-gel-pen-gift-pack/link_e2_pens/" onclick="return vz.expand(this)" rel="attachment wp-att-3467"><img align="left" alt="" class="alignleft size-full wp-image-3467" height="495" hspace="4" src="http://www.brandstoday.in/wp-content/uploads/2011/06/link_e2_pens.jpg" title="link_e2_pens" vspace="4" width="350" /></a>Kolkata:On the special occasion of Father&rsquo;s Day, gift your darling father the perfect gift courtesy Linc Pen&rsquo;s newest offering Linc E2 Gel Pen Gift Set. <br />
	&nbsp;<br />
	&nbsp;Linc Pens, one of the leading players in the writing instrument industry has introduced the Linc E2 Gel Pen Set comprising of one black and one blue gel pen in an attractive purple coloured gift pack. This gift set has been specifically designed keeping in mind the special occasion of Father&rsquo;s Day. The pen set represents the fine amalgamation of modern taste and preferences along with superior writing quality and undisturbed ink flow.&nbsp; Priced at Rs 50, this pen set is a premium offering in gel pen segment and its stylish and elegant look is sure to make it a best seller. <br />
	&nbsp;<br />
	Commenting on the occasion, Deepak Jalan said, &ldquo;The importance of fathers in all our lives in undeniable and this is an attempt by Linc Pen to celebrate the man who means to most to all of us. The Linc E2 Gel Pen Gift Set is the ideal way of letting your dad knows how much he means to you.&rdquo;</p>
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		<item>
		<title>LINC PEN launches H20 ball pen range</title>
		<link>http://www.brandstoday.in/2010/06/08/linc-pen-launches-h20-ball-pen-range/</link>
		<comments>http://www.brandstoday.in/2010/06/08/linc-pen-launches-h20-ball-pen-range/#comments</comments>
		<pubDate>Tue, 08 Jun 2010 06:50:00 +0000</pubDate>
		<dc:creator>Aradhna Solanki</dc:creator>
				<category><![CDATA[Pens]]></category>

		<guid isPermaLink="false">http://www.brandstoday.in/?p=2162</guid>
		<description><![CDATA[Tweet Linc Pens, one of the leading players in the writing instrument industry has introduced ‘H2O’ in the Ball Pen Range; a trendy and attractive pen with colour coordinated cap, grip and end part for the style conscious generation of today. Available in three ink colours – red, blue and black, H2O has a fine [...]]]></description>
			<content:encoded><![CDATA[<div class="bottomcontainerBox" style="border:1px solid #808080;background-color:#F0F4F9;">
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			</div><div style="float:left; width:105px;padding-right:10px; margin:4px 4px 4px 4px;height:30px;"><script type="in/share" data-url="http://www.brandstoday.in/2010/06/08/linc-pen-launches-h20-ball-pen-range/" data-counter="right"></script></div>			
			<div style="float:left; width:85px;padding-right:10px; margin:4px 4px 4px 4px;height:30px;"><script src="http://www.stumbleupon.com/hostedbadge.php?s=1&amp;r=http://www.brandstoday.in/2010/06/08/linc-pen-launches-h20-ball-pen-range/"></script></div>			
			</div><div style="clear:both"></div><div style="padding-bottom:4px;"></div><p><a class="highslide" onclick="return vz.expand(this)" href="http://www.brandstoday.in/wp-content/uploads/2010/06/link_h20_ball_pen.jpg"><img class="alignleft size-medium wp-image-2163" title="link_h20_ball_pen" src="http://www.brandstoday.in/wp-content/uploads/2010/06/link_h20_ball_pen-300x180.jpg" alt="" width="300" height="180" /></a>Linc Pens, one of the leading players in the writing instrument industry has introduced ‘H2O’ in the Ball Pen Range; a trendy and attractive pen with colour coordinated cap, grip and end part for the style conscious generation of today.</p>
<p>Available in three ink colours – red, blue and black, H2O has a fine tip of 0.7 mm to ensure sheer writing pleasure and good control over the ink flow. Priced at Rs.6, the H2O with its attractive looks and reasonable pricing is sure to appeal to the stylish and modern youth of today.</p>
<p>Deepak Jalan, Managing Director, Linc Pen &amp; Plastics Ltd. commented, &#8220;The H2O Ball Pen has been launched keeping in mind the company&#8217;s efforts to focus on quality and stylish pens at affordable prices. It is in keeping with Linc Pen’s standards of innovation, style, and quality and should be extremely popular amongst the students and young professionals alike.”</p>
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		<title>Linc Pen launches premium pen range</title>
		<link>http://www.brandstoday.in/2010/01/22/linc-pen-launches-premium-pen-range/</link>
		<comments>http://www.brandstoday.in/2010/01/22/linc-pen-launches-premium-pen-range/#comments</comments>
		<pubDate>Fri, 22 Jan 2010 04:36:50 +0000</pubDate>
		<dc:creator>Aradhna Solanki</dc:creator>
				<category><![CDATA[Pens]]></category>

		<guid isPermaLink="false">http://www.brandstoday.in/?p=1562</guid>
		<description><![CDATA[Tweet Kolkata : Linc Pen, one of the leading players in the organized sector of the writing instrument industry has recently ventured into the premium pen segment by unveiling a plethora of beautifully crafted elegant signature pens. The Collection represents the perfect blend of a superior writing experience with classic good looks customized to appeal [...]]]></description>
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			</div><div style="clear:both"></div><div style="padding-bottom:4px;"></div><p><a class="highslide" onclick="return vz.expand(this)" href="http://www.brandstoday.in/wp-content/uploads/2010/01/link_premium_pens.jpg"><img class="alignleft size-medium wp-image-1563" title="link_premium_pens" src="http://www.brandstoday.in/wp-content/uploads/2010/01/link_premium_pens-300x123.jpg" alt="" width="300" height="123" /></a>Kolkata : Linc Pen, one of the leading players in the organized sector of the writing instrument industry has recently ventured into the premium pen segment by unveiling a plethora of beautifully crafted elegant signature pens. The Collection represents the perfect blend of a superior writing experience with classic good looks customized to appeal to your aesthetic senses. The launch of this collection is in keeping with the Linc brand promise of consistency in delivering quality products at an affordable rate<br />
Linc Signature: The Signature Ball Pen is a premium pen, which epitomizes class and redefines luxury and elegance. Its elegant body is beautifully crafted in black steel and shiny metal, making it aesthetically and visually appealing. The twist mechanism in the pen gives it a traditional fused with modern blend. The superior tip of the pen results in smooth performance, which makes writing a pleasure.  This pen also displays Shah Rukh Khan’s signature, which makes it the ultimate object of desire for the diehard SRK fan. Priced at Rs. 60, it is a must have for any pen connoisseur.<br />
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<p>Linc Signature Gold: The Golden Edition of the Signature Ball pen makes for a collector’s item for every pen aficionado. Priced at Rs. 75, the Signature Gold pen is the premium version of the Signature pen. A striking packaging makes Signature Gold a perfect present to gift to your loved ones.<br />
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<p>Linc Ivy: Priced at Rs. 60, Linc Ivy is another premium segment offering from the house of Linc. Linc Ivy represents the optimal integration of the yesteryear’s sense of aesthetics as well as the coming of age sense of elegance and style.  </p>
<p>Linc Carbon: Sleek, Elegant and extremely attractive, Carbon represents the aspirations and the modern tastes of the Generation X. Priced at Rs.50, Carbon is an ideal ball pen which shall assist you in making the right impression wherever you go.</p>
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