Bengaluru: On this auspicious occasion, Tanishq, the most preferred Indian jewellery brand, offers exclusive pendants inspired by Religious Symbols of reverence, an abstract representation of the God.

Designed around propitious symbols such as Om and Swastika, this exquisite Tanishq diamond pendant is an ideal gift to usher prosperity and wealth this festive season. The motifs in the pendant featured, symbolize the eternal nature of the Absolute – the source of all existence.

Crafted in 18K gold and certified diamonds, this divine range of pendants is priced at Rs 20000/- onwards.

Indore: Ganesha Chaturthi, also known as 'Vinayak Chaturthi' is celebrated by Hindus around the world as the birthday of Lord Ganesha- the God of wisdom, prosperity and good fortune. As an ode of reverence to Siddhivinayaka, Tanishq, India's most trusted preferred jewellery brand, has launched an all new assortment of exquisite Gold Ganesha pendants for the devotes all over.

Crafted in pure 22k gold, these pendants ranges from the light weight patterns to intricately designed antique gold pendants, each piece custom-made to suit the occasion and the evolving taste of the modern day clientele.

Priced at Rs10, 000 onwards, the Gold Ganesha pendants are available at all Tanishq showrooms across the country.

Mumbai : It is that time of the year when love and romance is in the air. How does one express love that is eternal and special?….Naturally, with a symbol of love which is as memorable and everlasting as true love itself this Valentine. In keeping with the spirit of love and togetherness, ORRA- The Diamond Destination introduces its latest collection, "Hearts of Perfection" pendants also known as the "Eternal Love Collection".

ORRA's beautiful Heart shaped pendants are crafted in a subtle combination of 18kt pink and white gold, embedded within are the finest Belgian diamonds. The pendants are designed by interlinking two hearts together that signifies the unification of two individuals. To make this spectacular collection even more enchanting ORRA has a heart and arrow diamond set on the pendants, when seen through a special magnifying glass reveals a pattern of hearts and arrows inside it. This isn't all!!! ORRA is also giving its customers a .999 purity silver mobile charm free on every purchase.

Mr. Vijay Jain on the occasion stated that: "ORRA is a name which symbolizes purity and class, the collection has been designed keeping in mind the purity of love but at the same time, it's something that the receiver will cherish for the rest of their lives and this is what we wish to offer to our consumers. We want the every occasion to be special for everyone associated with the brand: ORRA"

ORRA's Single heart pendant is affordably priced at Rs. 9620 and the interlinked hearts pendant is priced at Rs. 13015. These gorgeous pendants are available at all 31 ORRA boutiques across the country. Whatever the occasion ORRA has a design for you!

Cygnus has announced the launch of  ‘Shimmers & Curves’ Collection .

The range has been designed keeping in mind the increasing popularity of diamonds along with the need of detailed and personalized craftsmanship. Different kind of diamonds have been used in various shapes and sizes to create this exquisite ear rings and pendents which have been inspired by the radiance and auspicious nature of the festive season.

These timeless pieces of jewellery have been designed keeping in mind the sensuality as well as the purity of a women. Its not only the women but also the serenity of nature that inspires this collection. Pendents are in various shapes like oval, leaves and droplets of rain water leave you completely mesmerized.

Every pendent has been made in 18 carat gold with beautiful certified diamonds, each having a different shape giving every woman who adorns it a unique identity, They have been customized for all occasions, tastes and life styles and go well with with any attire western or traditional, Also what stands out amongst this collection is how well the combination of gold & diamond compliment each other making it look rich at the same time elegant.

Price Range : The price range of this jewellery is between Rs 10,000 to Rs 30,000

Availabilty: Cygnus is available at all Leading lifestyle stores across the country which are based in cities like Mumbai, Delhi, Noida, Gurgaon Kolkatta, Chennai, Ahemdabad, Banglore, Hyderabad, Pune, Nasik & Surat

New Delhi: After wowing people with their royal designs in the movie \”Jodhaa Akbar\”, popular jewellery brand Tanishq Wednesday launched community specific bridal collection for nine different regions in the country.

The new collection aims at catering to nine states – Punjab, Bihar, Gujarat, Rajasthan, Andhra Pradesh, Tamil Nadu, West Bengal, Karnataka and Maharashtra. The ornaments have been designed keeping in mind the sensibilities, preferences and requirements of consumers from these regions.

“We visited each of these nine communities, visited local jewellery shops, people’s houses to find out the essential ornaments used traditionally in their weddings. We gathered in-depth knowledge about the kind of designs used there and then, we crated these designs blending their tastes and a touch of our modernism,” Anjali Sikka, design co-ordinator (north), Tanishq, told IANS.

The collection boasts of borlas (round maang-tikas) for Rajasthani brides, vanki (armlets) and kamar-bandh (waist bands) for southhern region and pearl nose ring with jasmine motif for Maharashtrian brides.

Kundan, polki, diamonds, gold, enamel, stones – all of it has been used for the new bridal collection. There are also generic jewellery items like rani haar, bangles, maang-tikas, jhumkas, mangal sutra pendants, but with unique designs, created after gathering information from the communities itself.

“We have done extensive research for this jewellery collection for a year and realised that each region has specific needs for certain jewellery pieces that are typical to their community. So to create a larger impact for Tanishq jewellery in the overall Indian wedding jewellery in the market, we have come with this concept,” Sandeep Kulhalli, vice president Tanishq, told reporters.

According to Kulhalli, wedding jewellery accounts for at least 50 percent of the entire Indian jewellery market, which is over Rs.1,00,000 crore. And with this initiative, the brand hopes to expand its market share, especially in Tier-II and Tier-III cities.

“At the moment, most people still subscribe to family led jewellers. But with this collection, we are aiming at a pan-India interest as there is something for everyone out of those nine communities. Often, people like to wear jewellery specific to another region. So we are a one stop shop now,” said Kulhalli.

He said their decision to focus on just nine regions for the launch is based on the number of people in the community, importance of jewellery in their weddings and the scale of their weddings.

“For now, we have started with these regions. But we want to expand each year after more research about the areas,” he added.

Mumbai : Goenka Diamonds and Jewels Private Limited launches a new range of jewellery collections under the brand GWILD, for the contemporary young and stylish mass. The GWILD collection is a perfect fusion of classic jewellery with innovative design based on international standards.

The GWILD range has timeless pieces of elegant diamond pendants, necklaces, bracelets, earrings and rings. Mr. Nitin Goenka, Managing Director, Goenka Diamond and Jewels Limited, elaborated on the collection, “G WILD has been specially designed keeping in mind today’s woman. The designs are subtly blended with contemporary and timeless class with the best quality diamonds. This collection is perfect for all occasions whether it is a formal business meeting or cocktail party.”

The G Wild Collection :

Diamonds in Motion: The range flaunts an array of style and class with innovative and contemporary styling of pendants and earrings. Finely crafted diamonds pendants in shape of amulets, lucky charms and symbols, along with an exclusive range of stunning diamond patterns earrings defines the generation next fashion. The entire range is framed to suite any occasion dawning a grace and elegance.

Colours of Life: The collection ‘Colours of Life’ incorporated in the ‘Rings’, personifies positivism in life. For a new beginning of a colourful life, the collection dawns a range of colours, sharing the moods and emotions from the book of life.

Chandelier Collection: The chandelier collection defines the style of modern woman to team up with an exclusive event and dazzle in the crowd. The chandelier collection presents an array of earning and pendants, which attracts many eye balls in an exclusive event.

Price and Availability:

Priced from Rs. 10, 000 upto Rs. 5 lakhs, G WILD has its own exclusive stores across in India. Two stores are in Mumbai and one in Ludhiana. It also has two franchisee stores in Gurgaon and Chandigarh. To add another feather to its cap, the company is also in the process of inaugurating another of its store at UB City, in Bangalore by the end of this financial year.

Certificate of Authenticity:

The G WILD collection comes with an assurance of quality par excellence and a Certificate of Authenticity is given on the purchase of any jewellery. The store also provides with 100% Buy Back and 100% Exchange policies.

Collection now available at GDJL stores in Mumbai : Atria Mall, Worli and Lokhandwala, Andheri West.