New Delhi: United Breweries, makers of the largest selling beer brands in the country, launched its Kingfisher Ultra beer in the national capital market Monday. Kingfisher Ultra would be available in two sizes. A 650 ml beer bottle is priced at Rs.90 and a 330 ml at Rs. 50. Kingfisher Ultra, the Vijay Mallya-promoted company [...]
New Delhi: Herbalife India, a leading weight management, nutrition and personal care company, today launched Afresh instant energy drink mix in a new Elaichi flavour. Specifically produced to cater for the Indian consumers, this product can be purchased from the nearest Herbalife independent Distributors. First launched in 2004, Afresh has received phenomenal feedback and users [...]
New Delhi: With mercury levels soaring high, Del Monte is now offering some respite in the form of new and exciting fruit drinks. The new flavours from Del Monte, Green Apple and Orange, have been selected after intensive trials. They emerged as the chosen flavours through their “never before” taste and their ability to refresh [...]
Lay’s has launched four consumer co-created flavours . The launch of the four flavours will be supported by a mega 360 degree communication campaign tagged as “bachega sirf tastiest” on TV, radio, print, digital, outdoor and cinema. Every hour a consumer gets a chance to win an iPOD. The lucky voter will be selected randomly through [...]
New Delhi: Greendot Health Foods Wednesday launched its tortilla (popularly known as Nachos) chips range – “Cornitos” — with plans to distribute initially in the northern parts of the country. Cornitos will be priced at Rs.10 for a 30 gm pack and Rs.25 for a 75 gm pack and come in five flavours -Tomato Mexicana, [...]
New Delhi: Modicare has announced the launch of ‘Fruit of the Earth’ premium Tea. A harmonious mix of large grain CTC and long leaf Assam orthodox tea, Fruit of the Earth Tea has rich aroma, refreshing taste and natural flavor to revitalize you for the day. Carefully selected buds from the finest tea gardens of [...]
New Delhi :Twinings the premium specialty tea brand has launched Royal Tea. It is a velvety smooth and full flavoured blend of the finest Assam and South Indian teas. As the names suggests, Twinings Royal Tea offers you an enchanting tea drinking experience. It is available at high end retail outlets and super markets in [...]
New Delhi : PepsiCo India has announced its entry into the powder category with the launch of Gatorade Sports Mix. Gatorade, World’s No.1 Sports Drink, is quickly becoming popular with the sport and fitness loving Indian youth. Gatorade’s scientifically researched isotonic formula helps restore fluids, electrolytes and energy; everything that one loses while being active [...]
Mumbai: Cadbury India Ltd. recently announced the launch of Cadbury Dairy Milk Silk its premium offering under the Cadbury Dairy Milk brand (CDM). Smoother, creamier and chunkier the new CDM Silk chocolate has been formulated to provide superior ‘eat’ experience. Developed specially for the Indian consumer, the new CDM Silk New CDM Silk is creamier, [...]
Chennai: Australia’s highest selling iconic beer brand VB was launched in New Delhi today by The Australian Trade Commission, the trade and investment promotion agency of the Australian Government. Australia’s highest selling iconic beer brand – Victoria Bitter, or more fondly known as ‘VB’ was launched in New Delhi today by The Australian Trade Commission, [...]