Archive for the Category ‘Consumer Behavious’

Consumers view brands that respond via Twitter

Consumers view brands that respond via Twitter

Tweet For many social network users, Twitter is both a water cooler and a complaint department. Although most are there to engage with peers, many consumers are using Twitter to talk about their experiences with brands—and from time to time share their grievances. As more and more brands have joined Twitter, consumers’ expectation for interaction [...]

Most Indians prefer red wine: Survey

Most Indians prefer red wine: Survey

Tweet New Delhi : When it comes to enjoying a drink, Indians have become more sophisticated with 82 percent of the people preferring red wine, according to a survey across three cities released Wednesday. The Wine Study 2010 by the Nielsen found that wine has a more stable base of consumers and are the category [...]