After the successful opening of Evok- Home fashion Mega Store in Delhi & NCR last year, Hindware Home Retail, subsidiary of HSIL, is all set to launch its Kitchen Specialty outlets, Evok- Kitchen nation wide with PAN India presence.

In the first phase of store launch, Hindware hasplanned to open 4 retail outlets in Delhi & NCR till the end of this year. Eachstore would be spread over 2,000 sq. ft area and will be highlighting a widerange of modular kitchen, custom made modular wardrobes, kitchen appliances,accessories and kitchen decor products. Hindware has invested 65-70 crore inEvok stores and has planned to invest 250 crore till 2012-13. Hindware has alsoset a target to achieve turnover of 400 crore till 2014.

Accordingto D K Jairath, COO, HHRL, “Taking core USP’sof ‘Evok by Hindware’ forward, Evok super Specialty Kitchens will bethe one stop shop which will give a comprehensive and coordinated “Turnkey Solution” to the entire kitchenspace rather only executing modular kitchens. Evok Kitchen will be providingtrendy wooden cabinets & storage units also to keep your utensils &other kitchen specific products.”